Swizz Beatz, DJ Enuff, Fred Da Godson and graffiti artist Cope 2, hosted about 250 parents, students and faculty members from the Bronx Charter School for the Arts, to a day of fun to launch the Pepsi “Bronx Flavor” campaign.

Swizzy teamed up with Pepsi Cola North American Beverages to donate a combined $60,000 to the Bronx Charter Schools for the Arts.

“I’m from the South Bronx and giving back to the community you came from is very important, and I feel honored and blessed to give back,” said Swizz Beatz.

[youtube:http://youtu.be/n8BloXKdOkM]