Shout Out To Sojones

Jay-Z must be so proud!

Occupying one of the largest spaces at the MAGIC trade show a couple
of weeks ago, Rocawear showcased its 2010 collections for
Spring/Summer. We are loving the fresh-colored casual light jackets and
shirts. Green and Teal are the dominant colors of the collection, and
you can find an array of fitted jeans, pull a resort look with the
white pants and look casual-fab with the cargo shorts. To add a preppy
touch, look out for Rocawear’s classic cardigans.

Turns out there are some thinkers in the Rocawear team of
designers.  They’ve dreamed up some deep messages and
reflections to incorporate in the line’s theme.  Take the
lime windbreaker, whose color’s name is ‘interference
green’. According to the Rocawear designers, it comes from the tv
screen noise that you sometimes get when you don’t pay your cable
bill on time. The rationale behind the name? To not allow media
interference into your mind.

If you’re a Rocawear addict, check Rocawear at DrJays. Here are some of SoJones favorites:

Rocawear Short Sleeve Polo, was $56, now $27.99

Rocawear 10th Anniversary Diamond Shirt, was $78, now $63.99

Rocawear Urban Classic Short, was $58, now $38.99