Over the past few years, Chinese-Indonesian rapper Rich Brian has become an international star thanks to 88rising, home to singer NIKI, Chinese rap group Higher Brothers, and internet comedian-turned-R&B star Joji. 88Rising was originally founded by Sean Miyashiro and Jaeson Ma as CXSHXNLY, a music collective and management company that counted rapper Okasian, electronic artist ​josh pan, battle rap veteran Dumbfoundead, and Brian Puspos as its first artists.

Read more on Genius: https://genius.com/a/how-88rising-took-rich-brian-from-meme-to-mainstream

CREDITS:

Tia Hill, Producer
Russel Abad, Associate Producer
Hillary Crosley Coker, Senior Producer

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