The Sprint Music Store will offer “What You Know” and “Ride Wit Me” on Sprint Power Vision phones. Three other unreleased non-album tracks, plus instrumental versions of the aforementioned songs, will be exclusively available for download.

Sprint will also offer T.I. screensavers, as well as voice ringers and call tones, uniquely created by T.I. himself.

All tracks from King will be accessible for both music tones, which play a song instead of a traditional ring when a call is incoming, and call tones, which play a song for a caller while waiting for someone to pick up the phone instead of the traditional tone.

In addition, “Life with T.I.” during the album’s launch week can be seen only on Sprint TV. Customers will have exclusive access to video that is shot by T.I.’s crew during the launch week of King. They will also be able to watch full music videos from T.I. on select video-enabled phones, as well as clips from T.I.’s upcoming motion picture ATL, which opens on March 31.

T.I. will also be Sprint’s “Featured Artist of the Month” for April, following the release of his album.

“We are very excited to be partnering with Sprint to launch T.I.’s new album,” said Atlantic president Julie Greenwald via a statement. “It is through innovative campaigns like this that we are redefining our release strategy, as we are constantly seeking out unique, non-traditional ways to capture the consumer’s attention and drive new music sales. T.I. is our next big superstar, and we are thrilled that Sprint has come to the party with such an amazing rollout.”

T.I. is one of only six artists to ever be given a Sprint Platinum Award, which is presented after more than a million Music Tones have been downloaded from one album, which in his case was his last album, Urban Legend.

In combination with both the release of King and ATL, T.I. will make appearances at exclusive album listening events and movie premieres in Houston, Dallas, Chicago and Detroit the week prior to the projects’ release dates. He also plans to be on hand for the larger film premieres in Atlanta and Los Angeles the week of March 27.

T.I.’s King is due in stores on March 28.