Superstar Producer Timbaland has been elected as
Verizon’s mobile producer in residence, a responsibility that will call
for him to produce one song per month for the cell phone provider,
creating magic in the studio with a different artist each month.

Tim’s studio experience will be captured on film, creating
making-of footage that will be available on Timbaland’s channel for V
Cast subscribers. For Timbo, the new deal offers him the opportunity to
reach even more listeners, while also making history. “Every place don’t get a CD [but] everybody has a mobile phone,” Timbaland said in an interview with Billboard.com. “Just producing a mobile album has never been done. I’m the first to ever do it.”

Unlike traditional albums, V Cast subscribers will be able to
access the new mobile tracks just days after they are produced, in the
form of full-length download, ringtone and ringback. All Timbaland
mobile tracks are accessible only via V Cast and Verizon, and fans can
look forward to a mobile compilation album at the end of the year.

The new Verizon deal will call for Timbaland to cover some familiar
ground, pairing him with artists from Interscope Records, the label
that released his Grammy-nominated Shock Value
and distributes his Mosley Music imprint. Interscope will also
determine if songs will be worked to radio during the exclusive period,
or more broadly distributed afterward. “How I prepare for [the new album] is, I just do it, like any other album,” Timbaland told Billboard. “The only difference is it’s immediate… “I’m just going to have fun with it. I’ll just do what comes in mind.”